To all my “House of Cards” homies out there

So Microsoft announced a new tablet today. Unfortunately, outside of very vague statements, no pricing nor availability date were defined. Probably because old habits die hard, and it takes time to learn to market products by speaking directly to consumers and avoid leaving crucial detail TBD because there are still stars to be aligned with middlemen in the value chain.

Nonetheless, it is a fantastic product. A number of small annoyances that prevent the iPad from becoming a true PC replacement are addressed. The Microsoft Surface is a product that is bound to make a splash in the market and take the Windows brand to new segments. High-end Android tablet OEMs have reasons to be very worried.

You might very well think Microsoft OEMs have reasons to be worried too. But this correspondent couldn’t possibly comment.